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Paid Social Media Strategist

The Creative Group • Miami, FL

Posted 9 days ago

Job Snapshot

Full-Time
$55,000.00 - $75,000.00 /Year
Advertising, Internet - ECommerce, Sales - Marketing, Consulting
Consultant, Design, Marketing
70

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Job Description

Ref ID: 01020-9500698111

Classification: Social Media

Compensation: $55,000.00 to $75,000.00 per year

*****For immediate consideration, please send your resume to [Click Here to Email Your Resumé]***** Track all social media campaign performance metrics including engagement, acquisition, and associated sales. Report on these KPIs quarterly to senior leadership. Continually optimize content strategy based off. The Paid Social Media Strategist is responsible for paid strategy  execution, reporting, platform capabilities, targeting opportunities, pricing bidding strategies, content optimization and continuously defining and implementing best practices. Responsible for keeping the company up to speed on new and emerging technologies, tools and platforms where paid social media can thrive. Actively test and analyze creatives, copy and landing pages to increase ROI and drive incremental volume Maintain a deep understanding of business goals and marketing objectives, translating them into digital objectives/strategies  Prepare and present strategic content recommendations, including objectives, strategy, rationale, and all backup materials Daily optimization of paid media spends across platforms Maintain media and vendor relationships where necessary *****For immediate consideration, please send your resume to [Click Here to Email Your Resumé]*****

Job Requirements

Advanced Experience in working in and managing bid optimization platforms [Smartly, Facebook Ads Manager/Power Editor, Ad Parlor, Kenshoo Social, etc.] Provide detailed analysis of key metrics and program tracking techniques in order to increase overall social ads performance efficiency Extensive HANDS-ON experience in managing digital ad campaigns from start to finish, with minimum monthly Paid Social Media budgets of $150K or greater Leveraging 1st and 3rd party data to build audiences KPI tracking Campaign monitoring Experience with social media management social listening tools *****For immediate consideration, please send your resume to [Click Here to Email Your Resumé]*****

At TCG, we're committed to you from the moment you sign up. We won't make you work a certain number of hours or fill out piles of paperwork before we commit to you and your professional future. We believe it's important to spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our trained staffing professionals understand that you have a real passion for your work and do their best to find opportunities that are the best fit for you. And we don't stop there. We're also available to help with your career questions, provide tips on improving your portfolio and acing interviews, and more. Plus, as one of our registered candidates, you'll have access to thousands of online training courses and books – and of course, everything is free and available when you need it.

Apply for this job now or contact our branch office at 1.888.846.1668 to learn more about this position.

All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.

© 2017 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans.

By clicking 'Apply Now' you are agreeing to Robert Half Terms of Use.
Job ID: 01020-9500698111
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